Project Overview

This microsite promotes a water purifier, air purifier, and vacuum cleaner brand across India, aiming to generate high-quality sales leads.

Problem Statement

The client needed a Microsite which will attract customers & generates leads with a dynamic, visually appealing design. Traditional marketing lacked targeted reach and lead capture.

Solution Statement

The microsite's dynamic design and successful traffic management drove exceptional lead generation, exceeding client expectations. The targeted content captured visitor attention, resulting in a high volume of leads (over 100,000 daily visitors).

UI Design
UX Design
Development
  • Features
    • Product Exploration with Compelling Visuals
    • Targeted Content and Lead Capture
    • Mobile-Responsive Design
  • Industry

    Water Purifier / Air Purifier and Vacuum Cleaner Products Industry

  • See the Live Site
  • Colours

    The microsite's color scheme uses burnt orange for attention-grabbing CTAs and headings, dark gray for clear body text, and a light beige background for a trustworthy and approachable feel.

  • Typography

    The microsite uses a clean, versatile sans-serif font for optimal readability across devices. Different weights create a clear hierarchy, guiding users through product info and CTAs.

User Flow
01
Browse Services
or Product

Homepage

02
Fill The Form
or Call

Homepage

03
Get Call From
Company

Homepage

04
Get The Services
or Product

Homepage

  • Wireframe

    High-fidelity wireframes helped us prioritize user experience by visualizing the microsite's core functionalities early on. This streamlined development and ensured a smooth user experience by getting feedback on core features before finalizing design elements.

  • CLICK TO VIEW MORE
  • Designed and Developed with Cutting-Edge Tools

    This microsite is built with Figma, Photoshop, and Illustrator, which offers a user-friendly and visually appealing experience. Modern technologies (HTML5, CSS3, Javascript) ensure smooth performance. A secure PHP back-end with a MySQL database manages data efficiently.

Concept
Final Product

Other Projects Industry Solutions